In the heart of southern mainland China and with a mountain village casted off from modern civilization, an indebted tour guide brings the game of basketball into the lives of simple villagers. Continuing the narrative of Brand Jordan’s #RiseAbove, we are introduced to the new short film titled Isolation. In the feature, the compassioned tour guide helps rebuild an old dirt basketball court and transforms it into a village civic center, “When they play basketball, pretty much like a festival” he so joyously shares. You can watch how the game of basketball evolves an entire community in Brand Jordan’s film #RiseAbove Isolation in the video below.
(Source: Brand Jordan)