Brand Jordan: #RiseAbove Conditions

“Idle time is the Devil’s playground”, the spoken introduction to Jordan Brand‘s latest installment of #RiseAbove. In the densely populated section of Chicago known as Little Village, safety issues can be a concern especially to the youth. Finding resolve to this problem, B-Ball On The Block, a basketball initiative reclaims the streets and sets up baskets and courts on city blocks so people from can come together and play the game of basketball. Check out Brand Jordan’s #RiseAbove Conditions in the video above.

For the rest of Brand Jordan’s #RiseAbove campaigns you can view them here: Expectations, Limits and Isolation.

(Source: Jumpman23.com)

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